rely on Amazon’s services for fast delivery of all types of products at the click of a button. How Amazon sets the eligibility criteria for selling under the Prime label loyalty program which offers members certain benefits, such as free and fast delivery.Ĭommenting on the action in a statement, Sarah Cardell, a general counsel - and currently interim CEO - at the CMA, said:.How Amazon sets criteria for allocation of suppliers to be the preferred/first choice in the ‘Buy Box’ - aka a prominent feature displayed on product pages which provides customers with one-click options to ‘Buy Now’ or ‘Add to Basket’ in relation to items from a specific seller.How Amazon collects and uses third-party seller data - including whether this gives it an unfair advantage in relation to business decisions made by its retail arm.regulator said the investigation will focus on three main areas - namely: Hence the CMA stepping in with its own investigation now the country has left the bloc, as it is no longer bound to avoid duplicating Commission-led probes. officially ceased being a member of at the start of last year. The move follows similar (ongoing since 2018) scrutiny of the e-commece giant by the European Union - which the U.K. The U.K.’s Competition and Markets Authority (CMA) said the probe will consider - firstly - whether Amazon has a dominant position in the market and, if so, whether it is abusing that position and distorting competition by giving an unfair advantage to its own retail business or sellers that use its services, compared to other third-party sellers on the Amazon U.K. More antitrust scrutiny for Amazon in Europe: The U.K.’s antitrust watchdog has opened an investigation into Amazon’s marketplace on the same day Germany’s regulator has confirmed it can apply special abuse controls to the e-commerce giant.
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